Accepting online payments

Tuesday, July 10, 2007

Security - Welcoming the Skeptic

It is estimated that three out of every five people you ran into will have got never purchased anything online. This agency that lone 40% of the population is online consumers.

For some, the deficiency of response can be tied to not having or wanting adequate cognition to finish an online purchase. These consumers are happy visiting brick and howitzer supplies and see no usage in transferring finances electronically to person they don't know.

One of the primary grounds for a decrease in online gross sales is that many consumers are awful they may be unwittingly placing their fiscal position at hazard if they do an online purchase.

The ground for their fearfulness is understandable. After all, we regularly hear of personal identity theft, Spam and fraud. The feeling is that if no purchases are ever made online this is simply another security measurement that volition safeguard their family.

There have been a important amount of security tools that are available for online concern to let safe online transactions.

One of the issues many online concerns study is the desperation they experience when they detect how many online visitants pass clip shopping and then simply abandon the shopping cart. They never do it to the point of sale.

Something frightened them away and opportunities are strong that they felt that because they had no former traffic with your company that to finish the purchase might be a risk.

Reports bespeak that conversation rates travel up when security measurements are prominently featured. This includes encoding systems that protect information as well as hard-and-fast self-assurances that clients personal information will never be sold, given or lent to any 3rd party.

Prior to the Bash Not Name register Americans were inundated with arriving telephone phone calls and, as unfortunate as it may be, consumers are less forgiving in virtually all countries of merchandise ingestion today because of telemarketing.

It is true there is disbursal involved in the execution of security measures, but if you could recognize a conversation charge per unit of even 5% wouldn't that more than than wage for the costs associated with providing your clients with yet another ground to swear your online store?

The growing of ecommerce is increasing every twelvemonth and in many lawsuits is outpacing traditional storefronts, but there is still a big section of the population that have yet to do an online purchase. What can you make to welcome these clients and then turn out to them that your concern really can be trusted to supply the safest environment for their first online purchase?

Labels: , , , , , ,

Tuesday, June 26, 2007

A Quick Review of Viruses, Firewalls & Spyware

There seems to be some confusion over anti-virus programs, firewalls, and anti-spyware programs. These are the 3 basic security programs you should have running on your computer, if you want to surf the Internet safely. But what do they do? How many of each should you have? How and when should you run and update them? Here is a brief review.

An anti-virus program, as the name implies, catches and keeps out viruses, trojans, worms and other junk that circulate on the Internet. There are more than 150,000 of them, with new ones added every day. You should have only one anti-virus program running on your computer, otherwise they will conflict with each other, and cause crashes and other problems. It runs in the background, so you do not have to do anything except make sure it updates itself every day or two, or do a manual update yourself.

A firewall hides your computer on the Internet, so hopefully you will not be attacked by malware in the first place. If you are, the firewall should prevent the rogue program from communicating with its master via the Internet. Again, you should only have one firewall on your computer, otherwise they will conflict with each other. Your firewall also runs in the background. Updates are infrequent, so check in the program or watch your email for update notifications..

Spyware, malware and other evil programs can steal your passwords, slow down or hijack your computer, throw ads at you, record every keystroke you make, etc. You can have as many anti-spyware programs as you want; you should have at least two, because sometimes one will catch what the other misses. You usually must launch and run these programs yourself. Run them one at a time. Update them once a week, or more often if your kids surf the net and play games online.

Do not forget to update your Windows once a week as well. If you have an older version, previous to XP, you cannot update it.

These simple steps will go a long way toward keeping you and your family secure on the Internet. Happy (and safe!) surfing.

Labels: , , , , , , , , , ,